Be a Fresh Mex Honcho
The Retail Zoo is behind one of Australia’s most loved brands, ‘Boost Juice’. The company is run by Boost Juice founder, Janine Allis and her husband Jeff is CEO. Janine’s hands-on approach, passion for the brand and marketing experience helped turn a single Boost Juice in Adelaide into 186 stores Australia wide and over 50 stores internationally, with a group turnover exceeding AUD85,000,000 per annum.
Janine attributes the appeal Fresh Mex has in the fast food market to a number right for a franchise. “It’s a style of cooking that comes with strong visual associations. Mexico is known for being bright and bold and these features work well in-store and on packaging. The product is fabulous. It’s fresh, healthy, easy to prepare, fast to serve and tastes great”.
Salsa’s isn’t just a good idea; it’s a great business model with aggressive marketing campaign and the securing of prime real estate. It’s also an exciting time for new franchisees as they join a brand that is leading the charge by offering the unique flavour sensations of the Mexican Baja (Ba-ha) Coast.
The partnership with Retail Zoo means that Salsa’s has access to an amazing growth platform and support services. We’re on a mission (and we won’t be stopped) to revolutionise Mexican food and make Salsa’s the leading Fresh Mex brand in Australia.
Salsa’s has over 28 outlets around Australia with plans to grow to 50 stores over the next two years. If you’d like to be your own boss and be part of one of Australia’s fastest growing franchises, Salsa’s is a great FRESH idea.
*Based on established franchisees trading for 12 months to June 30, 2011.